Customer: Duvel Moortgat Netherlands
Menuez: Digital Asset Management
Channels: Hospitality
- Need: Duvel Moortgat Netherlands sales staff asks trade marketing department for image bank with up to date logo’s, pics, videos and sales presentations.
- Question for Menuez: Develop a solution for uploading and managing all digital marketing data. This way sales staff has access to up to date images, videos and presentation when visiting customers and can better service and target the market for Duvel Boulevard, La Chouffe, de Koninck, Liefmans, Maredsous, Vedett and Brouwerij ’t IJ beers.
- Solution Menuez: Launch of a platform for over 30 users containing more than a 1000 videos, images, logos and presentations. Through Menuez Digital Asset Management (DAM) trade marketing department can manage visual content and provide sales with personalized beer menus, posters and table cards.
