At Menuez, we are proud to collaborate with Royal Swinkels, one of the largest breweries in the Netherlands with a global presence in both hospitality and retail. Since 2022, we have been supporting Royal Swinkels with all their standard and personalized marketing materials, helping them enhance their local visibility. With brands like Bavaria, Cornet, La…
A year after we launched our menu card solution for Disaronno International in Benelux, we are now expanding local marketing activities further into the UK. In the land of tea and beer, Menuez will use a customized Brand Management Platform to support Disaronno representatives in the UK to increase the visibility and sales of their…
For Franchiseplus, Menuez founder Geerteke Verbaten wrote a column advising on the ideal menu card and handy tips for streamlining menu card management. After all, designing, producing and delivering menus to all locations is a time-consuming process. Not to mention reconciling all the different versions and languages. A common stumbling block is the lack of…
The Power of Brand Monitoring and Automation As a franchisor, securing your brand and quality is essential. Managing all locations as your formula grows is a challenge that requires innovative solutions. Excel lists and manual processes are no longer adequate in a world of rapid growth and change. It’s time to delve into efficient systems…
For Optisport, it was always a huge challenge to create and deliver promotional materials for all their locations. In addition, they wanted to intensify marketing campaigns that they could roll out nationwide. For this, they needed a tool that had to be multifunctional and expandable with new requirements and ideas. And they found that tool…
The @gault&millau Awards 2024 were presented on the fifth of February. A great success this year, as the award for host of the year was won by @Marco Westra of @restaurant hemel & aarde – one of the restaurants of our partner @Vermaat. We congratulate them on this great achievement. Catering at star level is…
Menuez was invited by @Probo to Integrated Systems Europe (ISE), the world’s largest trade show when it comes to AV systems integration. Together with thirty industry colleagues, we traveled to Barcelona for this event, where we talked about the future, digital changes and technological opportunities in the industry. Menuez wants to stay at the forefront…
This month 4 new interns joined us! It’s super that these young professionals are joining our company. Together we will ensure continuous growth and innovation at Menuez. In the coming period our interns will add value for Menuez and our clients. Great to have you and good luck for the upcoming period! Hey, I’m Resa…
Have you always wanted to work for the best brands such as Red Bull, OLA, Coca-Cola, Vermaat and Optisport? Then this is the job for you. Together with colleagues from Sales, Front Office and IT, ydou are responsible for the multifaceted order flow of our clients. Will you join our team? What are you going…
It is with great pleasure that we announce that another new intern has started at Menuez: Maurits Schouten! Maurits is a student at Avans Hogeschool and will be working on online bannering as a final research project. This young professional is a valuable member of our team and contributes to the constant innovation and development…
If it is up to FrieslandCampina, Chocomel will also become the drink people order in the catering industry to enjoy shared good times. It is up to marketing agency Menuez International to make that happen. From 1 November, representatives can easily order standard or fully personalised menus, drink cards and price lists for the hospitality…
Seasonal changes affect not only the weather, but also the decor and menus in the hospitality industry. In summer, guests crave refreshing cocktails and light dishes, while in fall and winter, bock beers, hot chocolate and hearty meals are preferred. Menuez understands the seasonal challenges of hospitality operators like no other. That is why we…
Vroemmmmmmm🚗 @OK gas stations also chooses Menuez ⛽ OK, one of the fastest-growing networks of gas stations in the Netherlands, today announced it is placing all personalized, standard communication and marketing resources with Menuez. With a customized Brand Management Platform, including a unique marketing calendar and image database, Menuez will support OK’s headquarters and its…
The power of personalized business gifts and promotional materials Menuez has been the POS partner in local visibility for many years, including when it comes to personalized corporate gifts. By offering a wide selection of customized gifts and promotional materials, we give companies the opportunity to effectively spread their brand identity and message. With logos,…
Menuez gets inspired to innovate In the world of innovations, it is important to keep up with the latest developments and trends. For Menuez, this is a good opportunity to inspire its partners and discover potential partners. That’s why Menuez visited three leading trade shows in the Netherlands last month: Gastvrij Rotterdam, De Nationale Franchise…
Once, in an office located in IJsselstein, a buzzing problem arose. 🏢🐝 A wasp nest had nested outside in the wall, and the employees did not know exactly how to deal with these flying invaders. At first, they heroically tried to expel the wasps. 💪 One co-worker, who claimed to be a master of the…
A new month is a new customer at Menuez. 🙌 At least, it’s starting to look very much like that since today we can announce that @JudoBondNederland has also chosen us. 🥋 The partnership is aimed at supporting the more than 530 JBN member clubs and associations that offer aikido, jiujitsu and/or judo. This allows…
🎉 A special day at Menuez! We welcomed a group of talented (inter)national interns from L’Oréal to our office. 🤝 During their visit, they got an exclusive look into the world of Menuez and in particular about the ins and outs of print work and about our platform. It was fun to share our passion for…
Last Friday, September 22, a nice interview appeared on Marketingtribune with Optisport. In this interview, Floris Smits talks about his career as a marketing manager and the Optisport company. The article talks about the indispensable role that the Brand Management Platform fulfills for Optisport. They had a huge challenge to provide all their locations with…
The Power of Menuez: Brand Management for Franchisors In the world of franchising where brand identity, efficiency, data-driven decisions and scalability matter, the Menuez brand management platform emerges as the solution. In this article, we take a closer look at the benefits of the Menuez platform and why it is an indispensable asset for franchisors…
🍻 Last Monday, we traveled with the Menuez team to La Trappe Bierbrouwerij de Koningshoeven for an unforgettable day! The day started with an inspiring team meeting and was followed by a delicious lunch at Bierbrouwerij de Koningshoeven’s Tasting Room. Then we were given a tour of the brewing process of this historic brewery🍺. During…
Hey, I’m Alexander Hack, 22 years young. With great enthusiasm, I would like to share that I started this week as a graduate intern at Menuez International B.V.! My research will focus on the needs of companies within the franchise market and how Menuez can respond to them. After studying at TIO for three years,…
The festival and terrace season is back in full swing in the Netherlands and that means you’ll come across Menuez’s wonderful products at numerous locations. From special Ola ice cream tickets at Concert at Sea to a beautiful outdoor Red Bull bar in front of café De Beurs in Utrecht and drinks tables/ debrasseer carts of Aperol Spritz on the most beautiful terraces in the Netherlands.
Cooperative retail procurement organization GemaQ has placed all personalized, standard communication and marketing resources with Menuez International as of June 2023. With a customized Brand Management Platform, including a unique marketing calendar and image database, Menuez will support the head office and the more than 200 independent petrol and retail operators affiliated with GemaQ in increasing their visibility and selling assortment.
Whereas traditionally the range of beers on menus was limited to a few standard pilsners, restaurants, breweries and bars now offer a wealth of specialty beers to meet the needs of beer lovers. As a result, a beautiful menu that highlights specialty beers has become an essential element for savvy hospitality entrepreneurs. And brewery Duvel…
Menuez and Ben & Jerry’s recently started working together on hyper-local-advertising. With this special tactic, Ben & Jerry’s supports their local entrepreneurs in increasing visibility and sales. It was up to Menuez to support the popular ice cream brand with the design, dynamic content and deployment of these hyper-local banner campaigns. In the world of…
Double Dutch and PepsiCo are offering Pizza Hut franchisees in Belgium beautiful high-quality cocktail cards presented in stylish, black table stands. They can design these new beverage cards, have them printed and optionally also digitize them with the help of Menuez. Due to the unique personalization options, entrepreneurs do not lose their own look-and-feel and…
Menuez customers already have access to the complete menu for local marketing, and now with the launch of print shop Menuezprint, self-ordering of printed materials has been added. Menuezprint is the one-stop shop for all printing from stationery to festival materials.
After the successful edition of ‘The Lipton Terrace of 2022’, Lipton Ice Tea is putting entrepreneurship in the spotlight again this year. The hospitality owners of the most beautiful, entertaining and popular terraces in the Netherlands have a chance to win fantastic prizes. Menuez is producing and distributing the promotional materials for this sympathetic campaign.…
Over 10,000 orders delivered for Unilever🤩🤩in the Netherlands! Not 100, not 1,000, but over 10,000 orders Menuez has already delivered together with Unilever! We want to take a moment to celebrate this milestone, because we are really very proud of this. By bringing local marketing activities with sales support materials to Menuez, Unilever has already…
1+1= 3 Great news from IJsselstein, it’s time for a celebration because today, on April 24, 2023, it will be 11 years since the first order from Coca-Cola Europacific Partners came in. That was the beginning of a rock-solid partnership that 11 years later still stands like a house. Together we proved that 1 plus…
Local Marketing for Haan MENUEZ is proud of its all-round portfolio of clients and strong partnerships that are spread across different industries. A great example is the relationship with Haan; operator of an extensive and growing network of petrol stations in the Netherlands. Menuez and Haan have been partners in local marketing since 2020. Working…
To get spring off to a good start, Coca-Cola Europacific Partners Netherlands is offering local partners free drink menu cards. The free drink cards can be ordered through the dedicated CCEP Brand Management Platform and are produced and shipped by Menuez. The drinks manufacturer is continuing the suger-free trend with their newcomer for this spring;…
Menuez has been Unilever’s partner in local marketing in several countries for many years. After a successful roll-out of our ‘Hyper-Local strategy’ in North America, we are now expanding local online marketing activities for various Unilever Food Solutions brands further into Florida, Miami. Hyper-local campaigns in America, easily arranged from the Netherlands Menuez has been…
Did you know that MENUEZ not only has strong partnerships in the hospitality industry, but is also involved as a local marketing and POS-partner in other industries? A great example is our partnership with Optisport; market leader and specialist in the operation and management of public facilities. By bringing its marketing activities to Menuez, Optisport…
Menuez has been making all the personalized ice cream cards for OLA for the last 3 years, ensuring many happy faces during the hot (summer) days. Those days may still seem far away, but we’ve already been working hard on the new OLA ice cream cards. Together with Unilever, OLA and their new Magnum Starchaser…
The market for corporate gifts and promotional items is booming. Personalised business gifts and promotional materials make a real impact. This is evident from recent research by the industry association Platform Promotional Product. For years Menuez has been the right partner for many brands when it comes to local marketing and POS-materials. Personalized business…
Our Belgian partner Duvel Moortgat has been making beer for more than 150 years. For the launch of the new Duvel 6.66% in France, Duvel is rolling out a special ‘Hyper-Local strategy’ together with Menuez International. Hyperlocal banner campaigns around French locations were launched on October 21st and will support local entrepreneurs with increasing visibility…
As a brand, you want to be visible anytime, anywhere. To achieve this, more and more brands are offering local hospitality entrepreneurs a financial compensation. This way, entrepreneurs have the freedom to choose promotional tools they need at that moment. With Menuez, your brand has the guarantee that its corporate identity will be save…
At the request of L’Oréal, Menuez recently organized a day especially for its interns. The purpose of the afternoon was to increase the trainees’ knowledge and experience of local marketing (materials) and the Brand Management Platform that Menuez has developed for L’Oréal Benelux.
Our complete menu of over 100 products and services for local marketing is out! With our various promotional materials, we make sure to put your brand in the (local) spotlight, and online. Menuez offers its clients all the marketing support they need to grow their brand (locally). We do this by creating as much visibility as possible with our extensive range of products.
Consumers are increasingly looking for drinks with few or no calories, while at the same time they want flavor variety and experience. Coca-Cola Europacific Partners (CCEP) is responding to those needs, launching three new flavors and new menus this spring to showcase its sugar-free offerings in the on-trade. Menuez then ensured that the new beverage…
The weather is nice, making it the perfect time for Aperol Spritz. To get this message across to its target audience in the right place at the right time, this summer the popular Italian drinks brand, together with Menuez, is making optimum use of the possibilities of Digital Out-of-Home (DOOH) and hyper local advertising. Digital…
Once in a while we discover a product that we immediately fall in love with. The Flag2Tag is one of those. This rotating flagboard gives any business location a cheerful and friendly appearance and is guaranteed to attract the attention of passing public. Easy to attach – and remove – from any facade The Flag2Tag…
Royal Swinkels Family Brewers has placed all personalized and standard communication and marketing tools with Menuez as of March 2022. With a customized Brand Management Platform, Menuez will be able to support hospitality operators and representatives in 130 countries in increasing the visibility of the independent family brewery’s dozens of beer brands, including La Trappe,…
What is life without flavor? Not much, if you ask Paulig. The family-owned food and beverage company offers a world of flavors for home cooks, baristas and professional chefs. Since 1876, the team of 2,200 professionals in thirteen countries has been taking care of everything that tastes good. In the Netherlands Paulig is best known…
None other than Disaronno International has become a client of Menuez, and of course we are very proud of that.
Finally the hospitality industry is open again! To celebrate this happy event, Lipton Ice Tea has come up with a new campaign: ‘The Lipton Terrace of 2022’. Consumers can vote for their favorite Lipton terrace from April to September. The owners of the most beautiful, cozy and popular terraces have the chance to win fantastic…
At the request of Unilever, Menuez organized a day specifically for Unilever interns during the month of May. The aim of the afternoon was to increase the interns’ knowledge and experience of local marketing (materials) and the Brand Management Platform that Menuez has developed for Unilever
Did you know that on average, hospitality entrepreneurs use more than four menus and that 71% of these entrepreneurs change their menus two to four times a year? But due to the current circumstances, it is unfortunately not financially feasible for every entrepreneur to continue doing so. In order to support entrepreneurs in this respect, Coca-Cola Europacific Partners (CCEP) offers its partners to design new beverage menus at its own expense, to have them printed and, optionally, to have them digitized. And all that without losing their own look-and-feel.
There isn’t a hospitality establishment that doesn’t have one of Maxxium’s 60 spirits brands on its menu. To help hospitality owners and their bartenders compose, prepare and sell their cocktails, they can personalize and order different types of cocktail cards through Menuez’s Brand Management Platform. And that is much appreciated by the hospitality industry in the Netherlands.
In 2021, the terrace was the resort for many hospitality operators during the restrictive corona measures. Meanwhile, the terrace is no longer a stand-alone element, but is equivalent to the interior space(s). The interior and the style are translated to the terrace by the use of beautiful (promotional) materials, lighting and furnishings. Now that spring…
Optisport, operator of 400 swimming pools, ice rinks, sports halls and multifunctional sports and welfare centers spread throughout the Netherlands and Belgium, has placed all personalized and standard communication and marketing tools with Menuez as of January 2022. With a customized Marketing Platform, including a unique marketing calendar, Menuez will support the headquarters and all…
Outside it’s still cold and gray, but OLA and Menuez are already all set for summer. Traditionally, OLA opens the new ice cream season in January with the launch of new ice creams. From this moment on, it is also possible for entrepreneurs to personalize and order their ice cream menu(s) for free on the…
How cool are these oil barrels that you can completely personalize? You can use the barrels as a standing table, as a trash can or as a display, as we recently developed for the Campari Group and AkzoNobel. Want to know more about this creative (marketing) solution? Let us know, we’ll be happy to tell you more about…
We are already partners with Unilever Netherlands and Belgium, and this year, we also took on responsibility for all of Unilever North America’s local online marketing activities. With a special ‘Hyper-Local strategy’, a permanent Menuez team will support Unilever North America’s brands with the design and deployment of hyper-local banner and social media campaigns. By…
