Double Dutch and PepsiCo are offering Pizza Hut franchisees in Belgium beautiful high-quality cocktail cards presented in stylish, black table stands. They can design these new beverage cards, have them printed and optionally also digitize them with the help of Menuez. Due to the unique personalization options, entrepreneurs do not lose their own look-and-feel and can even customize the menu content to their liking.
Cocktails are popular
Cocktails are popular with consumers, and business owners are increasingly seeing the value in them as well. And not only because you can keep surprising guests with new flavors. The profit margins on cocktails also make them an interesting addition to the drinks menu. Because while the Netherlands is slowly embracing cocktail culture, guests are increasingly willing to pay a bit more for a ‘nice’ drink.
Personalized cocktail menu
Composing the cocktail menu works as quickly and easily for franchisees as they are used to from PepsiCo’s other beverage cards. For example, on the Brand Management Platform, they can choose from several basic designs and colors, so there is always a suitable look. After selecting the number of cocktails and mocktails and the basic design, they can quickly and easily format their menu in the design that suits their own style. Once the design and cocktails are chosen, Menuez arranges text control and delivery of the durable cards and stylish, black menu holder. Within 10 business days of design, the cocktail card is on the table.
Great response in the market
That Double Dutch and PepsiCo are creating the opportunity for hospitality entrepreneurs to design different cocktail cards themselves and have the cards printed at their expense has been very well received by Pizza Hut franchisees. Wondering if offering this local marketing support could add value to your brand as well? If so, feel free to contact us. Our experts will be happy to share their knowledge and experience.