De campagne “We like the way you MOCHA!” wordt in november 2020 ingezet bij zo’n 50 salons waar je terecht kan voor de nieuwe Mokka haarkleuring. De banners worden 3 weken lang gepresenteerd op mobiele telefoons in een straal van 1.5 kilometer rondom de salons. Target vrouwen. In deze banner wordt opgeroepen om een afspraak…
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